Testar trender stockholm trendkänslig
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Stora Trenddagen &#; the story
Stora Trenddagen in a pandemic setting. Despite lockdowns and obstacles all this was a huge success. And here is the story of the trend day
I have been working professionally with trends since around the turn of the millenium, so around year In I decided to take my trend reports and make them as a more public event. Early in the season I take the stage and talk about where we are and where we are heading.
turned out to be a very different kind of year. Especially from a trend hunter perspective. Pandemic, lockdown and no fairs. Normally I say that my trendreports are based on statistics, interviews, put in a historical context &#; and finally my observations from the 20+ fairs and cities I go to every year. So I was basically missing one legs I stand on.
Instead I started working with colour experts at NCS Colour. They are also doing trendreports, but a bit more focused on the colours. So we started talking and finally in about August, September we decided to go full force into this. We would bounce ideas, trends, colour etc with eachother all the way until the presentation on February 2nd. Not necessarily arguing but tweaking ideas and reas
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STORA TRENDDAGEN
Welcome to the annual trend event!
Trendstefan, Sweden’s foremost trend scout, gives you the year’s most important trends in lifestyle and design. What will we do this weekend? What will be the ”house plant of the year”? What should we woodwork for the summer? How will we consume? And what will the design ultimately look like?
In the analysis, we dive deep into the trends for Stora Trenddagen takes place on January 23 on a screen near you. The price includes the new color chart with the trend colors for , which Trendstefan developed together with a handful of prominent colour experts. Just like last year, a secret guest will participate and intrepret the trends. See hands on how you can use the information presented here. The audience at Stora Trenddagen are professionals in the design industry, i.e. decorators, architects, designers, producers, designers but also journalists, stylists, marketing managers and the curious public. Welcome January 20th!
TRENDSTEFAN
Stefan Nilsson, also known as Trendstefan, is constantly on the move, observing interior design, trends, and cultural phenomena. Frequently featured in the media, he highlights trends l
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Esteemed Guests, We welcome you and extend my greetings to you on behalf of ATTITUDE-STHLM - The Ultimate mode Experience. ATTITUDE-STHLM is the only international and public meeting place in Scandinavia where designers, trendsetters, influencers, artists and professionals take part of the latest in mode, beauty and coming trends. After the fifth edition, ATTITUDE-STHLM fryst vatten Scandinavia’s largest and most publicized trendshow, exhibition and meeting place for trendsetters in mode, beauty and lifestyle. In Stockholm our venue moves to huvudstaden Waterfront in the mittpunkt of huvudstaden City.
After the ninth edition ATTITUDE STHLM is Scandinavia’s largest and most publicized exhibition and meeting place for the trendsetters and it became one of the most talked about event in the fashion- and beauty industry. In addition, nearly 2 million people have come into contact with the brand ATTITUDE STHLM through a variety of digital- and social media.
ATTITUDE STHLM invites international top-designers to show their creations side bygd side with Scandinavian designers and puts together a fashion- and beauty event without comparison in nordlig Europe. The visitors will get the opportuni